Jobsism

José Antonio Vanderhorst-SilverioWilliam thanks! It is a wonderful read indeed. Just as Henry Ford's legacy was understood as Fordism, that article as a whole is a welcome contribution to Steve Jobs' legacy to be understood as Jobsism. The most viewed blog post I written on it is "Applying #Jobsism to transform current global #Fordism marketing myopia ( http://bit.ly/634GMH )."

José Antonio Vanderhorst-SilverionowJosé Antonio Vanderhorst-SilverioThe article has a quote that can be seen as Fordism, when Iain McGilchrist makes the case that the Western world has become overly reliant on the quantitative or left hemisphere of the brain... During a talk at the RSA in 2010, he said: “In our modern world we've developed something that looks awfully like the left hemisphere's world. The technical becomes important. Bureaucracy flourishes. And the need for control leads to a paranoia in society that we need to govern and control everything.”

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